Did you recently become a digital consultant? Or have you been in this job role for a while now? Regardless, the challenges faced are more or less the same. And when I say challenges, I don’t mean just one or two but six different buckets of challenges that I have identified over the last six months from my day to day work.
In today’s world, many companies including Happy Marketer embrace a strategy called ''employee rotation'. Instead of having a specific career path, our employees have the ability to move between job roles or departments. It doesn’t mean that they will be constantly promoted, but it does mean that they will be exposed to many verticals of an organization.
It’s a crazy world we live in today with disruptive technologies, wars, rumors of wars, populism, and tribalism. With the advent of technology and development, some may say our lives have become better with the increased convenience and cozy standard of living that we enjoy - but does that mean that our grandparents led “worse” lives because they did not have television or video games?
If you are an e-commerce retailer and have been in the business for over a year, you know it's the perfect time to start working on an advertising strategy to make the most from your advertising campaigns. Honestly, businesses start preparing for the holiday season at least three months in advance. Here's a list of things I have put together - five items to tick off, that might help your businesses make the most of your advertising effort.
Writing a resume is an art - you are expected to have the skill of summarising your entire career on a single page.
Every single digital practice is intertwined in one way or another. If you dig a little deeper, you’re sure to find aspects of each practice that informs the other to perform better.
Unless you are in a country where WhatsApp is banned, you will rarely find someone who isn’t using the app for their day-to-day communication. Whether it’s a quick message to be sent to your mother or a meeting location to be shared with your colleague, WhatsApp is your go to app on the phone.
Topics: customer experience, precision marketing, Eloqua, google analytics 360 suite, google bigquery, google adwords, Google Display Network, programmatic advertising, google optimize 360, adobe target, experience targeting, a/b testing