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Happy Marketer Blog

Augmented Reality Is More Than Just For The Gaming World

Posted by Neelam Patel on Jan 28, 2019 10:32:57 AM

With the various technological initiatives widely being used, it is changing the way we do things. Brands are adopting technology for their business operations to engage with their customers to provide exhilarating experiences to keep the customers wanting more.

One such type is the Augmented Reality (AR) technology. Usually when we think of AR, we relate it with the gaming world. The hyped-up Pokemon Go AR app, one that has combined the gaming world with the real one, has proven the point even more. But what people are not aware of is that AR can prove to be extremely useful in various industries - one of them being the Fashion industry.

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Topics: digital technology, augmented reality, fashion, brands, consumer experience

Let's Embrace Technology To Make A Better World

Posted by Lydia Yeo on Nov 19, 2018 11:09:45 AM

It’s a crazy world we live in today with disruptive technologies, wars, rumors of wars, populism, and tribalism. With the advent of technology and development, some may say our lives have become better with the increased convenience and cozy standard of living that we enjoy - but does that mean that our grandparents led “worse” lives because they did not have television or video games?

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Topics: artificial intelligence, digital technology, personalised communication

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