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Happy Marketer Blog

Make The Most Of Your Holiday Season Advertising Strategy

Posted by Chirag Khandelwal on Nov 8, 2018 10:41:18 AM

If you are an e-commerce retailer and have been in the business for over a year, you know it's the perfect time to start working on an advertising strategy to make the most from your advertising campaigns. Honestly, businesses start preparing for the holiday season at least three months in advance. Here's a list of things I have put together - five items to tick off, that might help your businesses make the most of your advertising effort. 

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Topics: advertising strategy, product feed, video ads, a/b testing, google advertising

Five Reasons Companies Need to Invest in Mobile Marketing in 2016

Posted by Sophorn Chhay on Mar 28, 2016 12:19:49 PM

Modern business is customer-centric, and companies need to reach consumers on their terms to excel. Business is booming, and so is the mobile revolution. From showrooming products to digital e-commerce solutions, smartphones have reworked the way providers engage, retain and enthuse buyers.

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Topics: mobile marketing, marketing automation, search advertising, video ads

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